[01] Distribution
EL ORIGINALSRL
El Original is the 25H group's distribution platform for the Italian market. The company operates on an innovative business model built around fully outsourced operations and logistics, with a direct commercial approach to the main market players.
The goal is to create market demand, growing the presence of our brands across the key channels.
[02] Sales Channels
SALESCHANNELS
[02] Sales Channels
We operate across six distinct distribution channels, from nightlife venues to digital platforms, where premium brands meet their audience.
Nightlife & Cocktail Bars
Clubs, cocktail bars and premium venues where the next spirits trends are born.
Hospitality & Restaurants
Restaurants, hotels and hospitality venues.
Mass Market Retail
Supermarkets and retail chains.
Cash & Carry & Wholesale
Channels dedicated to independent horeca operators.
Specialty Retail
Wine shops, spirits boutiques and premium stores.
E-commerce
Marketplaces and digital platforms.
[03] Exclusive to Italy
BRANDS DISTRIBUTEDIN ITALY
[03] Exclusive to Italy
GET INTOUCH
Whether it's an idea, a brand you've already launched or a distribution opportunity, we want to hear about it.
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